10 Tips Music Marketers Should Keep in Mind:
1 – Ask Questions
2 – Post Games and Trivia
3 – Interact with Fan Engagement
4 – Incorporate Wall Sapplets (such as coupons and polls)
5 – Incorporate Relevant Photos
6 – Relate to Current Events
7 – Incorporate Videos
8 – Post Content for Time-Sensitive Campaigns
9 – Include Links within Posts
10 – Be Explicit in Your Posts
An interesting article for our artists to look at when getting into this game called the music industry:
Hypebot Challenge: 2000 Things to Generate 20,000 Fans.
Waaaay back in the 20th century, (seems so long ago) you could rely on the A&R department to promote your material. Nowadays, you have to do everything yourself. You need to already have some success in building a loyal following in order for “majors” and distribution companies to invest in your product. SOoooo… that means we need new, innovative ways to bring in these endangered specimens called “music fans” so they can see the light HALLELUJAH!